The art of marketing involves creating innovative ideas and “concepts”. In order to build and sustain a long-term relationship with your customers, organisations need to champion the voice of the customer through the art of marketing. The..Read More
Your digital existence nowadays matters as much as your physical being. Hence, your online reputation can make or mar your business. If you have high Google page rankings, commendable social media presence, and positive reviews by customers, then you..Read More
With the unfolding of modern technologies and preponderance of Digital Marketing (DM), businesses are doing all that they can to match up the pace. Businesses are either changing their plans of action into the digital one, or amplifying existing mark..Read More
The nitty-gritty of digital marketing
For any business, marketing is a key characteristic, which helps in promoting it and generate revenue for it. At present, people socialize more through the digital medium (via the internet). Therefore, it is n..Read More